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For your case assignment this session the organization you will be reviewing is Dish.  You will be considering how this organization competes within a very competitive industry. 

After reviewing the book section, presentation materials, and additional readings, consider the organization’s mission/vision/values and key stakeholders and discuss the organization’s position and niche in the competitive environment. 

Make sure you present the company’s mission, vision, and/or values (whatever the company makes available to the public along these lines), and discuss the company’s most important primary stakeholders. Indicate whether you believe the company’s mission, vision, and/or value statements are in alignment with stakeholder needs. That is, does the organization treat key stakeholders in a fashion that is in alignment with its posted mission/vision/values? 

Also, is the organization’s mission/vision/values in alignment with the volatile environment in which it competes? 

Assignment Expectations

Your case assignment should be a minimum of 4 pages in length. 

You are required to use APA formatting and you are required to cite and reference your sources.  There should be a minimum of three reputable sources cited and referenced in your paper.

OPTIONAL READING:

Here is an e-text we will be using throughout the session that provides a good overview of the strategic management cycle.  Please read the pages specified: 

Subba, R. (2009).  Strategic Management [Including Skill Development].  Himalaya Publishing House.  Retrieved as e-book from Trident University’s online library.  Pp. 20-51 

Here are a few articles that provide more of an overview of strategic management: 

Nag, R., Hambrick, D. C., & Chen, M. (2007). What is strategic management, really? Inductive derivation of a consensus definition of the field. Strategic Management Journal, 28(9), 935-955.  Retrieved from Trident University Library.

Harrington, R. J., & Ottenbacher, M. C. (2011). Strategic management. International Journal of Contemporary Hospitality Management, 23(4), 439-462. Retrieved from Trident University Library. 

Here are a couple presentations that also provide an overview of strategic management: 

Pearson Custom (2014), Strategic Management Process and Organizational Strategies.  Retrieved from: http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=12166 

Pearson Custom (2014), Strategic Management and Planning Techniques. Retrieved from: http://www.pearsoncustom.com/mct-comprehensive/asset.php?isbn=1269879944&id=12168   

 
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