Read the case studies of The Secret Life, Chapter 18 pg. 378 and JetBlue’s Valentine’s Day found in Chapter 19 pg. 394. APA Format, Minimum 600 words, and 2 References. PASSWORD: apusstudent

Step 1: Read the case thoroughly with a view to understanding the Public Relations issues illustrated by the case. Make sure you discriminate between information which is relevant and that which is superfluous and/or ambiguous.

Step 2: Define clearly and concisely the basic problems (or issues) in the case. Then identify the main issues. Do not be confused with “symptoms.” Identify the key decisions to be made.

Step 3: Use the information and facts provided in the case to analyze the situation. This would include understanding the situation, an analysis of the environment (if applicable)– for example, are there particular strengths and weaknesses, external opportunities and threats (SWOT analysis), etc. that should be mentioned?

Step 4: Based on your analysis from step 3 above, identify possible alternative strategy solutions to cope with the problem(s)/Issue(s) you have identified in step 2 above. State any assumptions you make, and feel free to make assumptions in order for the strategies to work. Evaluate the pros and cons of each alternative considered. This should form the main focus of your attention in the case analysis.

Step 5: Recommend a course of action (if appropriate), selecting the alternative proposed in step 3 above. Which would you consider most appropriate to solve the problems you have identified in step 2 above taking into consideration the analysis made in step 3? Include some specifics regarding how the recommendations may be implemented by the marketing team. Note: You should edit your recommendations based on the latest web-information that you can access by going to the company’s website.

Please read “Guys vs. Men” by Dave Barry then answer these qustion to make a short paragraph 

the artical will found in google 

• How does humor work in this essay?
• Barry bases his humorous account of men vs. guys on stereotypes about males.  Does his use of these stereotypes work here?  Does his use of stereotypes work because he’s being humorous and not serious?
• Why does Barry use the footnotes and charts, which are typically more academic, in this humorous essay?
• How would you react to this piece if it were presented as a serious academic work, pointing out male idiosyncrasies, instead of a humorous piece?  Why?

****This is just a general discussion topic. No references needed. No lengthy response required.***

You have been tasked to create a database for your college to track students, their courses (past, present, and future), grades and academic standing, and instructors.  

Describe the entities and their attributes that might be required for this application, the type of database processing required, and the application software needed.  

Consider all users of the application and how the issues of data integrity, security, and user interfaces would best be handled.

Identify the main sources of renewable fuels available for our nation’s

energy demands

Assignment 3: Organization of a Health Care Facility

Due Week 6 and worth 200 points

Your reputation as a renowned administrator to successfully lead mergers and acquisitions of hospitals precedes you, and you have been hired to create and open a new specialty health care business. This is a clinic with physicians who specialize in the following areas: dermatology, gynecology, heart disease, respiratory disease, surgery, and gastroenterology. It is located in an exclusive neighborhood.

Write an eight to twelve (8-12) page paper in which you:

1.    Determine whether you would incorporate and state the advantages and disadvantages of doing so.

2.    Determine the feasibility of a profit or nonprofit organizational status for this facility.

3.    Create a contract structure, including four (4) necessary clauses, for inclusion for medical staff for this facility.

4.    Outline a plan to hire or appoint specialists for the clinic.

5.    Justify the decision to accept Medicare or Medicaid as potential pay sources for this exclusive clinic.

6.    Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements:

·         Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.

·         Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.