E-Activity: Use the Internet to research the marketing strategy history of the Eastman Kodak Company. Be prepared to discuss.

From the e-Activity and the “Hit & Miss: Kodak Ignores the Digital Picture” reading in Chapter 12 of the text, examine the main reasons behind Kodak reinventing itself in order to stay in business. Evaluate the level of success of Kodak’s reinvention attempts. Support your position with two (2) examples of Kodak’s success or failure in its efforts.

Scenario:  https://blackboard.strayer.edu/bbcswebdav/institution/BUS/508/1142/Week7/Scenario/story.html

From the scenario, assess the importance of a company’s ability to understand its customers when creating its marketing strategy. Determine the degree to which this understanding factors into distribution strategies for its products and services. Provide a rationale for your response.

You have just been promoted from front-line supervisor to be one of the firm’s senior managers. During your business education, you learned that the primary role of a manager is to make good decisions. As a supervisor, you had frequently been making routine decisions, but you realize that decision making for the overall company can and will have far greater impact on the company and its employees.

Your boss, the chief executive officer (CEO), realizes that you do not have much practice in this higher level, decision-making process and has asked you to write a memo describing your understanding of how to make important decisions.

Your memo should address the following questions:

• Describe at least 3 criteria that would determine whether the manager is making good decisions. What should be done to better assure that you are making a good decision? 
• In the realm of decision making, what are assumptions? Rather than use a dictionary definition, cite several specific assumptions that would go with any real-life decision you have made or have seen made at a company at which you have worked. 
• Given the importance of proper assumptions, your boss asked you to assess the accuracy of certain business assumptions and what could you do to test or confirm the credibility of them. The following were major assumptions for each firm: 
• An automobile manufacturer’s assumption that the demand for SUVs would continue because gas prices would continue to rise 
• An airline’s assumption that there was a need for an airline that provided no added amenities

APA Format ,Scholarly references, intext citations

First, click this link and read or listen to this resource on the History of Psychology. Next select one individual mentioned in the article and write an essay reflecting upon that person’s life and contributions to the field of psychology. Describe what that person did, the approximate time that this person lived, what makes their contribution important, and criticisms of their work or theoretical position. Be sure to include appropriate references and citations in your response.

See attached File.

1. Create your own online store web site selling products of your choice.
2. Create pages that allow you to search and buy available products as well as add, update, or delete products from your inventory.
3. You must use JavaServer Pages (JSP) technology and Java Servlets.
4. You must use a model 2 architecture
5. You must Oracle on UMUC’s Nova server for your database.
6. Your Application should be user-friendly
7. The documentation describing and reflecting on your design and approach should be written using Microsoft Word