case study 127

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Pizza Wars

 

Gustav Jiang owned a pizzeria, Gandhi’s Pies, in Lincoln Park, near DePaul University in Chicago. There were four competing pizza joints within six blocks of his store. The pizza had only served foot traffic since opening its doors 10 years earlier and had been a profitable enterprise: but the sight of another pizza shop opening its doors concerned Gustav. The fourth shop, 3.14 Pizza, which appealed to math majors, had cut some of Gustav’s business, and d the impending opening of Wireless Pizza, a combination Internet café and dining establishment, threatened him even more.

 

Prior to 3.14 opening, Gandhi use to sell 60 pizzas per night. The past year had seen a drop to 47 pizzas per night. Gustav estimated the nightly business of his present competitors as follows

 

 

 

                Ghandhi’s                           3.14                        P. Hut                    Hippies

 

2006       47                                           31                           80                           36

 

2005       60                                           __                           75                           44

 

 

 

For the first time, Gustav was about to introduce pizza delivery. He estimated that half of his customers came from DePaul’s dorms and the rest were people who lived in the neighborhood. In the summer, he would deliver on bicycles, and he purchased a covered motorcycle for winter deliveries.

 

What else could Gustav do to create operational advantages to help his business?

 

Nursingpapertutors.com places a premium on meeting deadlines. The company understands the significance of timely paper submissions for nursing students. To uphold their commitment to punctuality, Nursingpapertutors.com employs a well-organized workflow and efficient team coordination. This ensures that students receive their papers promptly, affording them ample time for review and making any necessary adjustments. Providing exceptional customer support is central to Nursingpapertutors.com’s mission. The company recognizes that nursing students may have queries or require assistance at any time of the day. As such, Nursingpapertutors.com offers 24/7 customer support to promptly address any concerns, clarify instructions, and offer updates on the paper’s progress. Their responsive support team ensures a seamless and positive experience for every student.

 

 
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